Wanderlust by I AM Beauty: A Journey Through Scent-Sational Destinations ✈️ Embark on an unforgettable sensory journey with Wanderlust by I AM Beauty, a stunning 6-piece Designer Inspired perfume set curated by founder Nicole’s most iconic travel experiences.   Choose from 6 stunning fragrances, simply...

5713 In stock

£49.99

Get ready to glow like never before with Protect & Glo: SUNKISSED – the same stunning formula you know and love, but with an added boost of natural, sun-kissed tint. Perfect for anyone who wants a subtle golden glow without the need for self-tanner. This...

2028 In stock

£22.99
£22.99

The HYBRID beauty product you never knew you needed… Protect & Glo is an SPF meets moisturiser meets primer. The ultimate multitasker: Use for a daily glow with or without makeup. A lightweight and hydrating formula with broad spectrum SPF 30 which moisturises, primes and protects...

1686 In stock

£22.99

Hello beauties!  Our all-in-one product STACKED just got better,  Say hello to our BRONZED Edition..  This stunning set includes: 2 Matte and 2 Shimmer Eyeshadows 2 Matte and 2 Shimmer Eyeshadows  1 FULL SIZED Powder Bronzer 1 Coral Powder Blush and Rose Gold Powder Highlight...

2597 In stock

£24.99

Hello beauties!  Our all-in-one product STACKED just got better,  Say hello to our ESSENTIALS Edition..  This stunning set includes: 1 Light concealer and 1 Light/Medium full coverage concealer 1 Medium/Dark concealer and 1 Dark full coverage concealer  1 FULL SIZED Translucent Setting Powder Gel Liner...

2427 In stock

£24.99

Hello beauties!  Our all-in-one product STACKED just got better,  Say hello to our EYESHADOW Edition..  This stunning set includes: 1 Powder Blusher and Powder Highlight 1 Powder Bronzer and Powder Contour 4 Matte Eyeshadows  1 Matte and 3 Shimmer Eyeshadows  Dive into our complete STACKED...

2827 In stock

£24.99

Hello beauties!  Our all-in-one product STACKED just got better,  Say hello to our EYEBROW Edition..  This stunning set includes: 1 Cream Blusher and Cream Highlight 1 Cream Bronzer and Cream Contour 3 Eyebrow Powders and 1 Brow Bone Highlight Brow Wax (Water activated)  Dive into...

2760 In stock

£24.99

Are you ready for a flawless base? Our perfection puff is a must-have for any makeup bag, the lightweight and soft design can: ⁣- Minimises the appearance of pores and fine lines⁣.- Reduces shine and oil on the skin⁣.- Precision powder application to perfectly snatch...

572 In stock

£4.99

We have officially relaunched our amazing lipstick range… and with a REMASTERED formula.𝗜 𝗔𝗠 𝗟𝗶𝗽-𝗙𝗶𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝘀 ⁣(Lipstick - Affirmations)Not only are they stunning on the lips and super comfortable but they can also be used on the cheeks for a more cohesive and elevated makeup look! 💄⁣Bringing...

253 In stock

£8.99

Hello Beauties, Let us introduce you to to your NEW MUST HAVE for a flawless base… Get ready to up your base routine with this incredibly soft (some would say memory foam-like) blender – think a HD base.  This blender will redefine what you think...

114 In stock

£7.99

I AM Unfiltered (Dark Tan) Introducing your next Tanning MUST HAVE product from I AM Beauty, a tan for every Beauty.  Infused with Aloe Vera and Glycerin to keep skin looking and feeling hydrated, plump and to minimise water loss. Enjoy a flawless, natural tan that, once...

We have officially relaunched our amazing lipstick range… and with a REMASTERED formula.𝗜 𝗔𝗠 𝗟𝗶𝗽-𝗙𝗶𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝘀 ⁣(Lipstick - Affirmations)Not only are they stunning on the lips and super comfortable but they can also be used on the cheeks for a more cohesive and elevated makeup look! 💄⁣Bringing...

10 In stock

£8.99
£6.99 £7.99

This gorgeous cat eye lash will beautifully elongate open up the eye - perfect for those hooded eye beauties. Our stunning Faux Mink lash collection includes SEVEN versatile lashes that are designed to suit every eye shape and will easily take you from day to night! Each...

175 In stock

£6.99 £7.99

It’s time to unleash your inner artist with I AM Beauty’s newest release "I AM Blended" An exquisite set of 8 dual-ended makeup brushes (16 brushes in total) designed for flawless application and seamless blending. Each duel-ended brush is crafted with high-quality, cruelty-free bristles to...

895 In stock

£59.99