The HYBRID beauty product you never knew you needed… Protect & Glo is an SPF meets moisturiser meets primer. The ultimate multitasker: Use for a daily glow with or without makeup. A lightweight and hydrating formula with broad spectrum SPF 30 which moisturises, primes and...

Hello beauties, let us introduce our new All-In-One product, you never knew you were missing! We have TWO stacks available, Eyeshadow Edition and Eyebrow Edition. STACKED: Eyebrow Edition is everything you need for a cream base (highlighter, blusher, contour & bronzer), stunning brows powders &...

Are you ready for a flawless base? Our perfection puff is a must-have for any makeup bag, the lightweight and soft design can: ⁣- Minimises the appearance of pores and fine lines⁣.- Reduces shine and oil on the skin⁣.- Precision powder application to perfectly snatch...

We have officially relaunched our amazing lipstick range… and with a REMASTERED formula.𝗜 𝗔𝗠 𝗟𝗶𝗽-𝗙𝗶𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝘀 ⁣(Lipstick - Affirmations)Not only are they stunning on the lips and super comfortable but they can also be used on the cheeks for a more cohesive and elevated makeup look! 💄⁣Bringing...

Hello Beauties, Let me introduce you to to your NEW 2022 Makeup MUST HAVE for a flawless base… Get ready to up your base routine with this incredibly soft (some would say memory foam-like) blender – think a HD base.  This blender will redefine what...

I AM Unfiltered (Dark Tan) Introducing your next Tanning MUST HAVE product from I AM Beauty, a tan for every Beauty.  Infused with Aloe Vera and Glycerin to keep skin looking and feeling hydrated, plump and to minimise water loss. Enjoy a flawless, natural tan that, once...

We have officially relaunched our amazing lipstick range… and with a REMASTERED formula.𝗜 𝗔𝗠 𝗟𝗶𝗽-𝗙𝗶𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝘀 ⁣(Lipstick - Affirmations)Not only are they stunning on the lips and super comfortable but they can also be used on the cheeks for a more cohesive and elevated makeup look! 💄⁣Bringing...

Introducing … The Beauty Call Bundle!!   Sparkle and Glow your way through EVERY Season with A Beauty Call ✨ WORTH £92.43 (Saving £42.44!!)    Included in this Luxury 8-piece set is: ✨Protect + Glo - Sunscreen, Primer and Moisturiser  ✨Stacked Eyeshadow Edition ✨I AM...

This gorgeous cat eye lash will beautifully elongate open up the eye - perfect for those hooded eye beauties. Our stunning NEW Faux Mink lash collection includes FIVE versatile lashes that are designed to suit every eye shape and will easily take you from day to night!   Whether...