{"title":"EYES","description":"\u003ch3 data-start=\"138\" data-end=\"170\"\u003e\u003cstrong data-start=\"142\" data-end=\"170\"\u003eEyes – Elevate Your Gaze\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"172\" data-end=\"462\"\u003eTransform your look with \u003cstrong data-start=\"197\" data-end=\"229\"\u003eI AM Beauty’s Eye Collection\u003c\/strong\u003e, designed to define, enhance, and captivate. From richly pigmented eyeshadows and precision liners to bold mascaras, each product is formulated to deliver long-lasting wear and effortless application for every eye shape and style.\u003c\/p\u003e\n\u003cp data-start=\"464\" data-end=\"775\"\u003eComplete your look with \u003cstrong data-start=\"488\" data-end=\"529\"\u003eI AM Beauty’s Faux Mink Luxury Lashes\u003c\/strong\u003e, expertly crafted for a full, fluttery finish that feels lightweight and natural. These reusable lashes elevate any makeup look, from everyday elegance to dramatic evening glamour, and pair seamlessly with your favourite eyeshadows and liners.\u003c\/p\u003e\n\u003cp data-start=\"777\" data-end=\"796\"\u003e\u003cstrong data-start=\"777\" data-end=\"794\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"797\" data-end=\"1075\"\u003e\n\u003cli data-start=\"797\" data-end=\"862\"\u003e\n\u003cp data-start=\"799\" data-end=\"862\"\u003eHigh-impact eyeshadows in versatile shades for every occasion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"863\" data-end=\"929\"\u003e\n\u003cp data-start=\"865\" data-end=\"929\"\u003ePrecision eyeliners and long-wear mascaras for bold definition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"930\" data-end=\"1025\"\u003e\n\u003cp data-start=\"932\" data-end=\"1025\"\u003e\u003cstrong data-start=\"932\" data-end=\"959\"\u003eFaux Mink Luxury Lashes\u003c\/strong\u003e – cruelty-free, reusable, and lightweight for a flawless finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1026\" data-end=\"1075\"\u003e\n\u003cp data-start=\"1028\" data-end=\"1075\"\u003eSuitable for all eye shapes and makeup styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1077\" data-end=\"1262\"\u003eWhether you’re creating a subtle daytime look or a statement evening style, I AM Beauty’s eye products provide everything you need to \u003cstrong data-start=\"1211\" data-end=\"1259\"\u003eframe your eyes beautifully and effortlessly\u003c\/strong\u003e.\u003c\/p\u003e","products":[{"product_id":"buenos-aires","title":"Buenos Aires - I AM Flirty","description":"\u003cp data-sourcepos=\"5:1-5:310\"\u003eLight and fluffy, our \u003cstrong\u003eBuenos Aires lashes\u003c\/strong\u003e add just the right amount of volume and length for a natural, elegant look. Perfect for everyday wear or special occasions, they effortlessly enhance your eyes with a soft, fluttery finish. Embrace the beauty and sophistication of \u003cstrong\u003eBuenos Aires\u003c\/strong\u003e with every wear.\u003c\/p\u003e\n\u003cp data-sourcepos=\"7:1-7:286\"\u003eThis gorgeous half lash adds subtle volume and length, starting short and increasing in length and wispiness towards the outer edge. These lashes offer a natural yet glamorous look, effortlessly elevating your everyday style. It's the perfect option if you are a false eyelashes newbie.\u003c\/p\u003e\n\u003cp data-sourcepos=\"9:1-9:306\"\u003eOur stunning Faux Mink lash collection includes \u003cstrong\u003eSIX\u003c\/strong\u003e versatile lashes that are designed to suit every eye shape and will easily take you from day to night! Each lash style in our collection is named after a powerful affirmation to remind you of your inner strength and beauty every time you wear them.\u003c\/p\u003e\n\u003cp data-sourcepos=\"11:1-11:79\"\u003eWhether you want a natural lift or a full glam look – we have the lash for you!\u003c\/p\u003e\n\u003cul data-sourcepos=\"13:1-18:0\"\u003e\n\u003cli data-sourcepos=\"13:1-13:19\"\u003e\n\u003cstrong\u003eCruelty Free\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"14:1-14:15\"\u003e\n\u003cstrong\u003eReusable\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"15:1-15:18\"\u003e\n\u003cstrong\u003eLightweight\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"16:1-16:34\"\u003e\n\u003cstrong\u003eVery comfortable on the eye\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"17:1-18:0\"\u003e\n\u003cstrong\u003eThe thin and light band\u003c\/strong\u003e makes our lashes easy to bend and apply!\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLove I AM Beauty x \u003c\/p\u003e","brand":"I am Beauty Cosmetics","offers":[{"title":"Default Title","offer_id":40066914582605,"sku":"IAMBL01","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/5917\/1149\/files\/buenosaires.jpg?v=1760516414"},{"product_id":"los-angeles","title":"Los Angeles - I AM Lifted","description":"\u003cp data-sourcepos=\"5:1-5:240\"\u003e\u003cspan class=\"citation-70 citation-end-70\"\u003eThis gorgeous half lash adds subtle volume and length, starting short and increasing in length and wispiness towards the outer edge.\u003csup data-turn-source-index=\"1\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e These lashes offer a natural yet glamorous look, effortlessly elevating your everyday style.\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"7:1-7:60\"\u003eIt's the perfect option if you are a false eyelashes newbie.\u003c\/p\u003e\n\u003cp data-sourcepos=\"9:1-9:319\"\u003e\u003cspan class=\"citation-69\"\u003eOur stunning Faux Mink lash collection includes \u003c\/span\u003e\u003cstrong\u003e\u003cspan class=\"citation-69\"\u003eSIX\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-69 citation-end-69\"\u003e versatile lashes that are designed to suit every eye shape and will easily take you from day to night!\u003csup data-turn-source-index=\"2\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e Each lash style in our collection is named after a powerful affirmation to remind you of your inner strength and beauty every time you wear them.\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"11:1-11:79\"\u003eWhether you want a natural lift or a full glam look – we have the lash for you!\u003c\/p\u003e\n\u003cul data-sourcepos=\"13:1-18:0\"\u003e\n\u003cli data-sourcepos=\"13:1-13:19\"\u003e\n\u003cstrong\u003eCruelty Free\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"14:1-14:15\"\u003e\n\u003cstrong\u003eReusable\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"15:1-15:18\"\u003e\n\u003cstrong\u003eLightweight\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"16:1-16:34\"\u003e\n\u003cstrong\u003eVery comfortable on the eye\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"17:1-18:0\"\u003e\n\u003cstrong\u003eThe thin and light band\u003c\/strong\u003e makes our lashes easy to bend and apply!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin: 0cm; -webkit-text-size-adjust: auto; font-stretch: normal;\" class=\"p2\"\u003eLove I AM Beauty x \u003c\/p\u003e","brand":"I am Beauty Cosmetics","offers":[{"title":"Default Title","offer_id":40090645332045,"sku":"","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/5917\/1149\/files\/Losangeles.jpg?v=1698343811"},{"product_id":"london-i-am-fierce","title":"London - I AM Effortless","description":"\u003cp data-sourcepos=\"5:1-5:280\"\u003e\u003cspan class=\"citation-56\"\u003eElevate your eye game with our \u003c\/span\u003e\u003cstrong\u003e\u003cspan class=\"citation-56\"\u003eLondon - I AM Effortless Half Lash\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-56 citation-end-56\"\u003e, the perfect blend of softness and glamour.\u003csup data-turn-source-index=\"1\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e \u003cspan class=\"citation-55 citation-end-55\"\u003eThese lashes are designed to provide a naturally enhanced look, effortlessly adding volume and length to the outer corners of your eyes.\u003c\/span\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"7:1-7:207\"\u003e\u003cspan class=\"citation-54\"\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan class=\"citation-54\"\u003eLondon half lash\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-54 citation-end-54\"\u003e will add subtle volume and length, doubling in volume towards the outer corner for a lifted cat-eye effect.\u003csup data-turn-source-index=\"3\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e It's the perfect option if you're a false eyelashes newbie.\u003c!----\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"9:1-9:319\"\u003e\u003cspan class=\"citation-53\"\u003eOur stunning Faux Mink lash collection includes \u003c\/span\u003e\u003cstrong\u003e\u003cspan class=\"citation-53\"\u003eSIX\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-53 citation-end-53\"\u003e versatile lashes that are designed to suit every eye shape and will easily take you from day to night!\u003csup data-turn-source-index=\"4\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e Each lash style in our collection is named after a powerful affirmation to remind you of your inner strength and beauty every time you wear them.\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"11:1-11:79\"\u003eWhether you want a natural lift or a full glam look – we have the lash for you!\u003c\/p\u003e\n\u003cul data-sourcepos=\"13:1-18:0\"\u003e\n\u003cli data-sourcepos=\"13:1-13:19\"\u003e\n\u003cstrong\u003eCruelty Free\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"14:1-14:15\"\u003e\n\u003cstrong\u003eReusable\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"15:1-15:18\"\u003e\n\u003cstrong\u003eLightweight\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"16:1-16:34\"\u003e\n\u003cstrong\u003eVery comfortable on the eye\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-sourcepos=\"17:1-18:0\"\u003e\n\u003cstrong\u003e\u003cspan class=\"citation-52\"\u003eThe thin and light band\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-52 citation-end-52\"\u003e makes our lashes easy to bend and apply!\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"citation-52 citation-end-52\"\u003eLove I AM Beauty x \u003c\/span\u003e\u003c\/p\u003e","brand":"I am Beauty Cosmetics","offers":[{"title":"Default Title","offer_id":41242005340237,"sku":"IAMBL06","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/5917\/1149\/files\/B05E0C76-7F07-4095-B45F-6D25794DCD5D.jpg?v=1733151513"},{"product_id":"las-vegas-i-am-fierce","title":"Las Vegas - I AM Fierce","description":"\u003cdiv dir=\"ltr\" id=\"model-response-message-contentr_6bdf9d195973ff9a\" class=\"markdown markdown-main-panel stronger enable-updated-hr-color\"\u003e\n\u003cp data-sourcepos=\"5:1-5:46\"\u003e\u003cspan\u003eOur newest edition to our lash collection,\u003c\/span\u003e\u003cspan\u003e the \u003c\/span\u003e\u003cstrong\u003eLas Vegas three quarter length lash\u003c\/strong\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan\u003e will add subtle volume and length that doubles in volume towards the outer corner for a lifted cat eye effect.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"7:1-7:27\"\u003e\u003cspan\u003eOur stunning Faux Mink lash collection includes \u003c\/span\u003e\u003cstrong\u003eSIX\u003c\/strong\u003e\u003cspan\u003e versatile lashes that are designed to suit every eye shape and will easily take you from day to night!\u003c\/span\u003e\u003cspan\u003e Each lash style in our collection is named after a powerful affirmation to remind you of your inner strength and beauty every time you wear them.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-sourcepos=\"9:1-9:79\"\u003e\u003cspan\u003eWhether you want a natural lift or a full glam look – we have the lash for you!\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-sourcepos=\"11:1-15:70\"\u003e\n\u003cli data-sourcepos=\"11:1-11:19\"\u003e\n\u003cstrong\u003eCruelty Free\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-sourcepos=\"12:1-12:15\"\u003e\n\u003cstrong\u003eReusable\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-sourcepos=\"13:1-13:18\"\u003e\n\u003cstrong\u003eLightweight\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-sourcepos=\"14:1-14:34\"\u003e\n\u003cstrong\u003eVery comfortable on the eye\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-sourcepos=\"15:1-15:70\"\u003e\n\u003cstrong\u003eThe thin and light band\u003c\/strong\u003e\u003cspan\u003e makes our lashes easy to bend and apply!\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eLove I AM Beauty x \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"I am Beauty Cosmetics","offers":[{"title":"Default Title","offer_id":41242005798989,"sku":"IAMBL07","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/5917\/1149\/files\/Vegas_White_-_compressed.jpg?v=1763051968"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/5917\/1149\/collections\/LONDON_LASH_BLOG_AND_FLYER_.zip_-_Flyer_-Subject_Line__Elevate_Your_Look_in_Seconds_with_London_Lash_-_I_AM_Effortless_5c20e697-8b31-449c-bd70-009ed39cfe01.png?v=1770294688","url":"https:\/\/iambeautycosmetics.com\/collections\/eyes.oembed","provider":"I am Beauty Cosmetics","version":"1.0","type":"link"}